Marc Vanschoenwinkel



Over the last 30 years, I have helped leaders and organizations overcome one of the biggest business challenges: lack of true commitment and accountability. I have assisted global companies like IKEA and Danone to build high-performing leaders and teams. Along the way, I have trained 31,000+ students and coached leaders across 25 countries, but it hasn’t always been easy.

Early in my career, I noticed a common pattern: brilliant strategies often failed because of a lack of commitment. Meetings turned into endless discussions, leaders hesitated to make bold decisions, and teams struggled to take ownership. I believe that the difference between stagnation and success lies not in strategies or systems, but in the quality of human connections and everyday conversations.

Using a blend of organizational psychology, leadership coaching, and transformational training, I have helped CEOs, managers, and teams turn everyday conversations into catalysts for real change. From scaling startups to coaching C-level executives in multinational organizations, I’ve seen how the right communication framework turns hesitation into action, and conversations into momentum.

My approach has led to remarkable transformations across continents. At IKEA, I guided 65 managers through a leadership revolution that turned their location into a reference store for global excellence. In Africa, I’ve helped Danone's executive teams build cohesive, high-performing units. My online leadership course has reached over 31,000 students with an average score of 4.6/5.

I’m also an author of two books on leadership:

  • Mind Growing: Leadership - Build Thriving Companies Through Personal Growth
  • How to create high engagement and ownership - Two simple, well-tested schematics to generate buy-in in different situations

Key Achievements:

  • 31,000+ students trained through my leadership development courses
  • → 25+ countries where I’ve conducted executive coaching & team training
  • → 30+ years of consulting experience
  • → Major clients: IKEA, Danone, PSA, PVH, Millicom, Philips, BASF
  • → Published author of Mind Growing Leadership
  • → Coached 60+ managers in major organisational change initiatives

I work with CEOs, managers, and teams who want to create high-performance cultures that drive business results. If you are ready to turn leadership into your competitive advantage, let’s connect.

Email: [email protected]

Reputable Brands I've Worked With